Toyota has launched TeenDrive365 to help teens navigate their first year of driving
The moment a teenager is handed a set of car keys, they can’t get behind the wheel fast enough. But a teen’s first year of driving is one of the most dangerous years of their life, and automobile crashes are the leading cause of death for teenagers. It is imperative for them to be prepared for the challenges of the road.
Toyota’s TeenDrive365 program attempts to do just that. Teens get most of their driving habits from their parents, so Toyota has given parents resources to help them encourage their children to practice safe driving. Some of these resources include online tools and safe driving tips, the Mutual Driving Agreement, the Toyota Parent/Teen Safety Challenge on Facebook, and teen driver events that happen across the country.
“We like to say that driver’s education begins the day a parent turns their child’s car seat around to face forward,” said Dr. Tina Sayer, Toyota Collaborative Safety Research Center Principal Engineer and teen safe driving expert. “It’s so important that parents understand that the actions they take and the expectations they set for young drivers each day are powerful factors in encouraging a lifetime of safe behavior behind the wheel.”
At DCH Freehold Toyota, we encourage parents and teens to have a conversation about the risks on the road and how to practice safe driving.
